Campaigns
A sneak peek of ‘Mirzapur’ on OOH
Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series
Amazon Prime Video has added a dash of excitement to the OOH space with its new campaign for the ‘Mirzapur’ series. The OTT channel, which has always relied on the OOH channel, created a splash to launch this Indian crime thriller web series. Handled by Rapport agency, the campaign showcased some action-packed stills from the show and was supported by cluster branding, sole-site presence, etc.
The campaign was deployed at major avenues such as arterial routes, malls, airports, road junctions, metro networks, airports, etc., and had a presence across Delhi, Mumbai, Hyderabad, Bengaluru, Pune, Ahmedabad, Kolkata, Jaipur, Chandigarh and Lucknow.

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Creative ConceptsRare Beauty turns New York billboards into scratch-and-sniff fragrance experience
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Company NewsHow this bunch of students from NIT Rourkela is building an OOH marketplace
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PeopleSahil Gambhir joins Rapport as General Manager – OOH
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CampaignsSamsung and Reliance Digital take Galaxy AI to the streets with illuminated OOH campaign