Audience Data & Measurement
Quividi India Conference today, focus on DOOH growth, audience metrics, monetising business models
Sessions on ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model Powering The Next Billion Outernet Digital Screens”

The Quividi Conference on the theme “India, the next DOOH giant?” will get underway on a virtual platform today at 2:30 PM IST. The conference with feature focused discussions on ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model Powering The Next Billion Outernet Digital Screens”.
The sessions will be addressed by:
- Arijit Chakrabarti (Associate Vice President – National Head – Strategy & Creative – GroupM)
- Vinkoo Chakraborty (Business Head – Rapport India)
- Fabian Cowan (India Head – Posterscope)
- Olivier Duizabo (President & Founder – Quividi)
- Shoumitro Goswami (Co-founder – Vyoma)
- Vivek Kumar (Director, Strategic Marketing – Cheers & FairPrice Xpress)
- Laetitia Lim (CEO – Quividi)
- Rachana Lokhande (Advisor to Board of IOAA, Business Strategist, Consultant digital Media Services – Schindler AG)
- Noomi Mehta (Chairman Of The Board – Selvel One Group)
- Aman Nanda (Chief Strategy Officer – Times Innovative Media Ltd.)
- Rajiv Raghunath (Managing Editor – Media4Growth and Outdoor Asia)
- Srikanth Ramachandran (Founder and Group CEO – Moving Walls Holding)
- Satyen Sharma (Head – Ormax OHM)
- Paul Leo Versley (Co-Founder, Lantern Media)
- Frank Vidal (APAC Head – Adcity)
To access the full program of the conference and to register for free click: Link
(If you can’t make it live, all registrants will have access to a replay of the event.)
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Creative ConceptsRare Beauty turns New York billboards into scratch-and-sniff fragrance experience
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Company NewsHow this bunch of students from NIT Rourkela is building an OOH marketplace
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PeopleSahil Gambhir joins Rapport as General Manager – OOH
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CampaignsSamsung and Reliance Digital take Galaxy AI to the streets with illuminated OOH campaign