Hakuhodo India bags integrated marketing mandate of Jindal Stainless

Jindal Stainless has appointed Hakuhodo India as its integrated marketing partner, strengthening the brand’s push towards a more unified and consumer-focused communication strategy. 

As part of the mandate, Hakuhodo India will manage the company’s marketing and advertising initiatives across brand strategy, creative development, consumer campaigns and retail communication. The scope of work spans TV, digital, social media, OOH and print, aimed at enhancing brand recall and expanding consumer reach. 

The partnership comes at a time when Jindal Stainless is accelerating its B2C presence and building stronger awareness around authentic stainless steel products and their everyday relevance.