Campaigns
NY-based Brooks Brothers spreads reasons to love Supmia
The transit campaign displays the new Summer Collection and Campaign Features Supima Cotton.
To showcase New York based Brooks Brothers’ Supima-made products, the company is kicking off a multiplatform marketing campaign illustrating its long standing partnership with Supima. In NYC, Brooks Brothers unveiled Supima-themed MTA trains featured on the Grand Central – Times Square shuttle.
The train car exteriors and interiors were completely wrapped in the brand’s timeless blue oxford cloth arranged as blossoming flowers and alternating cotton bolls. Further, Brooks Brothers/Supima advertising is prominently displayed throughout Grand Central Station and Penn Station as well as on New York City busses.
-
Creative ConceptsRare Beauty turns New York billboards into scratch-and-sniff fragrance experience
-
Company NewsHow this bunch of students from NIT Rourkela is building an OOH marketplace
-
PeopleSahil Gambhir joins Rapport as General Manager – OOH
-
CampaignsSamsung and Reliance Digital take Galaxy AI to the streets with illuminated OOH campaign